Specialty coffee vs. supermarket coffee

Over de brander Over de brander

Coffee isn't just coffee. There are differences in score, origin, freshness, flavor, and choice between a bag from the supermarket shelf and a bag of specialty coffee. You can see them side by side below. This isn't a judgment, because not all supermarket coffee is the same.

The differences at a glance

Aspect Supermarket coffee (often) Specialty coffee
Score No flavor score on the bag 80+ points out of 100 (SCA)
Origin Often a blend from several countries Known origin: country, region, producer, or cooperative
Freshness Roast date often not listed Roast date on the bag
Flavor Focused on a consistent, familiar taste Tasting notes such as fruit, chocolate, or flowers
Choice A few standard options Choose by flavor, roast, and processing method

1. Score

With specialty coffee, certified tasters give the coffee a score from 0 to 100. At 80 points and above, we call it specialty coffee. Read more in our article What does 80+ on the bag mean?.

2. Origin

With specialty coffee, you know where the coffee comes from: the country, region, and often the producer or cooperative, too. A lot of supermarket coffee is a blend from several countries. Want to learn the difference between a single-origin coffee and a blend? Read Single origin vs. blend.

3. Freshness

A bag of specialty coffee shows the roast date, so you can see when the coffee was roasted. Read more about it in Coffee freshness and roast date explained.

4. Flavor

A lot of supermarket coffee is made for a consistent, familiar taste. With specialty coffee, tasting notes are listed on the bag, such as fruit, chocolate, or flowers. That way, you can choose a coffee that suits what you enjoy.

5. Choice

With specialty coffee, you choose the flavor, roast level, and processing method, such as natural or washed.

Would you like to taste the difference for yourself?

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Frequently Asked Questions

What is the difference between specialty coffee and supermarket coffee?

Specialty coffee scores 80+ out of 100 (SCA), has a known origin, a roasting date on the bag, and flavor notes. Supermarket coffee is often a blend from multiple countries, frequently without a flavor score or roasting date on the bag.

Is supermarket coffee bad?

No. It is a different product. Not every supermarket coffee is the same, and much of it is made for a consistent, familiar taste.

How can I experience the difference myself?

Start with a sample pack so you can compare several coffees. Or choose a coffee by taste, roast level, or processing method from the collection.